Design Against
the Grain

The print campaign for Mannington built on the luxury flooring company’s 100-year commitment to the highest-quality design and materials.


Ads focused on the Mannington product designers’ pursuit of unique and unexpected materials as an inspiration for flooring—which builds a deeper connection among architects, interior designers and homeowners.

The campaign made its debut in January 2016 at the International Surface Event, a flooring industry trade show held in Las Vegas, Nevada.